An exclusive example from our swipe file Shoestring Businesses Ad by Gary Bencivenga – one of the many profitable marketing & rare copywriting examples. Anyone know where I can find some Gary B promos?. “The vast majority of products are sold because of the need for love, the fear of shame, the pride of achievement, the drive for recognition, the yearning to feel.

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And we watch as one ad miraculously does the work of one hundred people. Do sipe have a url yet? And the part that made the most noise was when I said: Thanks for sharing the resources. This site uses Akismet to reduce spam.

Thanks for the great list of info. I’m Interested In Seeing Claim credit, as it did correlate! Being a copywriter, I am sure your skills are sharp.

What makes one ad and business succeed… where another fails miserably? The copy sounds kind of dorky today. Yup, these posts have everything from stuff that can help the rankest beginner to the seasoned copywriting expert.

Novelist Anti-professional Author Email Specialist. The choice is yours. Yet, one walks away with three times as many clients as his equally talented colleague…while charging higher fees. Bud Weckesser sharing his formula for blockbuster weight loss ads….


Gary Bencivenga swipe file? | Warrior Forum – The #1 Digital Marketing Forum & Marketplace

This is something I am constantly working on. This means if you decide to make a purchase, I will get a sales commission. Now if only I knew how to use it…. Thanks for thinking about us and sharing the info. This new edition features headlines bencivengs some of the best copywriters of all time — including Eugene Schwartz and Gary Halbert.

Epic list, should keep me busy for a few days. Many people care nothing about copywriting, but then they wonder why their articles do not attract people and why they are not getting the response their efforts may deserve. Ben might be a freaking genius. Sorry, your blog cannot share posts by email. Thanks for the great info. The upstart company that made millions overnight swiping an year old business model.

71 Web Copywriting “Hidden Gems” (or How to Create the ULTIMATE Copywriting Swipe File)

You can always get better. Outside of the little Internet fantasy realm many seem to inhabit, there are no guarantees in our business…and I make none.

To me, copy writing is always a wild sipe to tame. This ad reveals a simple, yet highly effective, formula to follow. What works in one market often bombs in another. Thanks again for sharing this knowledge man. You get more than pages of non-stop, cash-generating headlines. We finally got to meet in person and you delivered a killer talk. Covey, Robert Allen, and Gary Halbert. But this ad and many others like it sold scads of bodybuilding books and products in the back of comic books.


Both understand everything from financial gart to options trading better than most talking heads on CNBC. Raymond Duke After several years of shipping cargo with his hands, former casual longshoreman turned full-time freelance copywriter Raymond Duke now helps sell products and services with his words.

Some classic marketing ads have run for years, and pulled in millions, if not billions, of dollars. Even though the paper was written inthe principles remain true today. Million Dollar Benciveenga List Price: Prob 4x the revenue since when we first met… and had you in! This book views contemporary ad culture as an ever-accelerating war of meaning. I just tend to prefer the latter.

Ad Agency Guarantee Ad by Gary Bencivenga

We live in a world of ideas. As always heaps of valuable information here to take away and digest. Remote Control Swipe File — Part 2.

I was actually in search of just Gary Halbert, but this collection is great. Thanks Ben, Hope gqry enjoy these. Thanks for dropping by and commenting, Steve.

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