GFK GEOMARKETING PDF

Starting with the second maintenance release of SAS , GfK GeoMarketing digital, vector-based map data sets are available for use. These map data sets are. Features: MAP= required argument referring to GfK map data. DATA= argument referring to response data. ID statement. BLOCK statement options. Example 5: Using GfK GeoMarketing Map Data to Assign a Format to the Example 7: Using GfK GeoMarketing Map Data When Specifying the Statistic for the.

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GfK in your country Contact Blog. Please activate JavaScript in your browser settings to enable all features of this geomarleting. How you benefit By visualizing your data trends and relationships, you can more quickly respond to operational weaknesses and take advantage of market opportunities. Industries Solutions Insights Success stories. Seamless fit geomarketung all geodata: Create a table named demographics using sashelp. Share insights on regional market traits and strategies with colleagues.

Previous Page Next Page. By browsing our website, you agree to our use of cookies. Specify the demographics table just created as the response data set.

GMAP Procedure

Geomagketing solutions include regional market analyses, target group localization, sales territory planning, digital maps such as purchasing power and regional market data as well as appraisals of real estate, locations and sales networks for the industry, retail and manufacturing sectors. It then calculates the appropriate response levels. Here’s a snapshot of what our geodata and a geomarketing approach can do: By browsing our website, you agree to our use of cookies.

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We also calculate data for your specific products and markets.

Europe Edition 2018/2019

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Our industry-leading digital maps and market data give you deep-reaching, integrated insights into your markets, worldwide: And second, our global digital maps with coverage of multiple regional levels allow you to analyze and cross-reference these insights with the help of a mapping software.

Specify a GfK map data set named mapsgfk. This gives you a deeper understanding of your markets and operations. This website uses cookies. Note that the ISO variable is character. GfK in your country Contact. Cookies enable us to understand how visitors use our website so that we can improve it and provide the best experience possible.

Here’s a snapshot of what our geodata and a geomarketing approach can do:. RegioGraph – Analyze and visualize your company data on digital maps. The BLOCK statement specifies the variable in the response data set that contains the response values for each of the map areas.

This example uses GfK map data to geomarketinf a block map that shows the population of countries in Asia. Our maps are up-to-date, error-free and digitized by our own team of in-house cartographers. The ALL argument specifies that the output should include all of the map areas from the map data set.

GfK’s Map of the Month for October illustrates the distribution of purchasing power for new automobiles in Germany. Define the title and footnote for the map. Please activate JavaScript in your browser settings to enable all features of this website.

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Here you can find the latest insights for geomarketing. Keep a close eye on market trends and developments so you can respond quickly. This lets you plan reliably across multiple market areas and regional levels. Also note that the ID variable was a numeric geographic locator code glc in the original sashelp. This table will be used as the response data set.

We offer the largest collection of postcode and administrative maps on the market. More information on our Europe Edition You can further fine-tune your sales and marketing strategies by incorporating external data on your specific industry, product offering, and target group.

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SAS/GRAPH(R) Reference, Third Edition

The elongated countries in the output indicate that GfK uses a geojarketing projection method than does output created with a traditional Asia map data set. From information to insights. GfK’s Map of the Month for December shows the distribution of purchasing power density mil. Cookies enable us to understand how visitors use our website so that we can improve it and provide the best experience possible.

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