It Happened In India [Kishore Biyani] on *FREE* shipping on qualifying offers. Used – Like New. It Happened In India has ratings and 90 reviews. Born in a middle class trading family, Kishore Biyani started his career selling stonewash fabric. It Happened in India has ratings and 20 reviews. Born in a middle class trading family, Kishore Biyani started his career selling stonewash fabric to small .

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Sep 19, Pallavi Uappened rated it liked it. It epitomizes the problems faced by him trying to adventure out of his family business to try something new and the hardships faced overcoming which taught him many a lesson.

Kishore Biyani – Wikipedia

Suit, boot pahen ke baith jayenge par product nahi bikega. He wanted to try something different. Taking inspi It is basic human nature that when someone home grown is on to something, his own people are the last to recognize him. The House that Jack Ma Built.

My Hanuman Chalisa by Devdutt Pattanaik. Certified BuyerHapprned.

One person found this helpful. The Big Bazaar marketing campaign was specifically happenes at this section of the society and it succeeded. He studied their mentality and their approach towards buying. Taking inspiration from the likes of Sam Walton, Kishore is on the mission on capture every rupee an Indian spends.


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Don’t have a Kindle? In fact I can’t think of a successful retailer in the world for whom supply chain was most important. Visit our Help Pages. You have to digest the book to understand thoroughly to understand the inner meaning of it and how he was able to achieve the same.

It Happened in India by Kishore Biyani

A Journey Derailed by Kapil Sibal. We consider shopping as societal gathering. Return to Book Page. His justification was that people have an preconceived idea about retail stores like Pantaloon; they might believe that Pantaloon was a posh store with expensive clothing.

It also shares his personal journey, from childhood to becoming the head of one of the most successful business groups in the country today. The Man Behind kishorw Wheel: However, Kishore Biyani was happendd a bit different, even while young.

Also, some elements of the book looks as PR to future group! Seems like a fraud. Pantaloons is no longer a part of the Future Group. To see what your inddia thought of this book, please sign up.

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But his vision and model differed a lot from the Chennai based retail chain. He is a strong believer of win-win-win situation. As KB had mentioned that he’s worked a lot on brand building, at times the books tilts a bit on that side and seems as a marketing channel for the business.


The idea was conceived in the s, and after some initial setbacks, he established the Pantaloon Shoppe. Thanks for telling us about the problem. Certified BuyerNoida. Jul 31, Madhavan rated indi it was amazing. Bhaskar Bharti rated it liked it Jan hapepned, The seller was booksnyou.

Return to Book Indix. Open Preview See a Problem? He would say, ‘I don’t want the fancy MBA-types. Just a moment while we sign you in to your Goodreads account.


This model also suits his fast-paced spot-decision making work style. From building shopping malls, developing consumer brands to selling insurance, he is getting into every business where a customer spends her money. Rebound by Sanil Sachar. The book has eight chapters, but could be divided into three distinct parts: There is also lot of unnecessary ‘globe’ throughout the book where the author doesn’t go into specifics.

Quotes from It Happened in India. Awaken the Durga Biyami

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